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A nonprofit could get a lot of publicity by offering a raffle that awards a prize such as front-row concert tickets or an evening with local artists. These gifts are often less expensive than traditional giveaways and can be very memorable.
Prizes
Choosing the right prizes is crucial to the success of your raffle. Ideally, you should choose attractive, high-value items that your audience will want to buy. For example, a car is an excellent prize that can drive ticket sales and draw attention. However, you must consider the cost of purchasing and operating the vehicle.
Another popular prize is a vacation or getaway. If you’re planning on raffling off a weekend away, consider a log cabin, beach resort, or Airbnb within driving distance. You can also entice donors by offering home services like cleaning and organizing, or free appliance repair or landscaping.
When promoting your raffle, collect names, email addresses, and phone numbers from all ticket purchasers. This will help you follow up with them after the event and turn them into long-term donors. You can even give them a discount on their next purchase or send them a thank-you gift. Be sure to record this information in your raffle minutes.
Organizing a raffle
Organizing a raffle is a great way to raise money for your non-profit. You can use an online tool to sell tickets and manage them at the backend. This helps you and your volunteers avoid paper tickets and a lot of clumsy data entry. It also allows you to collect donations from people who want to give more than the amount of their ticket purchase.
Choose prizes that appeal to your audience and are relevant to your organization’s mission. This will attract more entrants. You can also reach out to local businesses and artisans and ask them to donate an item for the raffle.
Recruit volunteers to distribute and sell the raffle tickets. Some may be willing to do it on their own, while others will need encouragement and a schedule to keep them engaged. Make sure to call the volunteers regularly and ask how they are selling the tickets. Praise them and encourage those who are doing well.
Getting started with a raffle
Whether you are fundraising for charity or promoting your business or event, raffles can be powerful effective tools. But before you start, make sure to follow some crucial steps to ensure that your raffle is a success.
Prizes should match your organization’s mission and appeal to your audience. For example, if you’re raising money for a school, you might offer a new laptop or fancy pens. You can also link prizes to the season, such as a ski trip or a beach getaway.
Ask your staff and volunteers to help you find great prizes for the raffle. You can also reach out to local businesses and artisans to see if they will donate items. Getting a good selection of prizes will attract more people and increase the odds of winning.
Prize ideas
A vacation can be a great prize for a raffle, especially when you add perks like dinner, a spa treatment and theatre tickets. A home makeover is another popular prize. You can also offer a new piece of equipment, like exercise equipment or a bicycle.
Pet services like grooming, training and boarding are another good prize idea for animal lovers. Gift cards for restaurants, shops and gyms are always appreciated prizes. And in this streaming age, a prepaid Spotify subscription is a valuable addition to any prize basket.
Other desirable prizes include sporting and music events, such as season football tickets and free prom tickets for seniors or juniors. You can also assemble a prize basket that includes an experience, such as a cooking class or language lessons. These are particularly appealing to young people, but they can be expensive if you choose a professional, group class. You can even ask local businesses for donations to help offset the cost of these experiences.
